Lisa Trahin

The Kindling Exhibit


Every year the visual communication program at Arizona State University has a senior show for graphic design students. The seniors exhibit social issues to bring awareness of problems happening around the world through visual communication. Throughout the school year I compiled my data and resources to bring social awareness on a global problem around the World, deforestation.


In the summer of 2019, millions on social media shared concerns around the seemingly minimal news coverage of Amazonian deforestation. Although the Amazon has endured deforestation since 1978, about 76,000 fires occurred last year alone, an 80% increase from the previous year. I focused my research to exhibit the cause and effect of this ongoing world issue. Tropical rainforests produce a significant amount of the world’s oxygen, and yet, are losing more than 200,000 acres of rainforest every day due to forest fires. Deforestation not only impacts our oxygen, but also the layers of our biosphere that in turn affect climate change, soil erosion, greenhouse gases, indigenous people and more.


The right side of my exhibit displays a large burnt hole, exposing different ways in which deforestation has impacted our Earth. The Amazon Rainforest is approximately 4,116 miles away from the US, and like many other forests around the world, it is quickly disappearing due to deforestation. But why should we care about something that is so far from us and our everyday lives? The lack of education regarding the different forms of deforestation and the impacts it will continue to have on our biosphere can prevent future solutions and substitutions for the disappearing forests. The loss of vegetation in the Amazon will not only contribute to climate change, tropical diseases, and desertification, but also affect rainfall patterns worldwide. Understanding the impacts of deforestation and its leading causes encourages an awareness that may hinder deforestation for future generations.

Each match represents the subsequent issues that result from the deforestation of the Amazon. And much like matches, we can control whether or not these



Education allows us to create change and make a movement toward positive progress. On the left side of my exhibit, I display a survey for viewers to take, bringing an immediate sense of what they are personally already aware of and what they may have to learn. The display consists of eight true or false questions. These address different components of deforestation, from who depends on the forest’s resources to the percentage of annual global greenhouse gases being produced and the loss of biodiversity. Understanding the impacts of deforestation and its leading causes encourages an awareness that may hinder deforestation for future generations.



Incorporating our social issues data through new forms of visual language. 


How much of the Amazon rainforest is destroyed every minute?

More than 150 acres lost every minute of every day. With more than 20 percent of the Amazon rainforest is already gone, and much more is severely threatened as the destruction continues. It is estimated that the Amazon alone is vanishing at a rate of 20,000 square miles a year.